Vodafone
Project 1:
This is a tech over
To show the tech industry that to be diverse we need to start with changing the faces of the people who make it first. Directed at a young and diverse audience, this went off with a bang.
Punchy taglines for the #ChangeTheFace campaign
Developing campaign tone of voice
Created stories and messaging around all the faces of the campaign from interviews.
Messaging for the launch on International Women’s day
Agency: Design Bridge
Project 2:
Vodamojis
A cool campaign that lets products people probably already want, and have been browsing, speak up.
Thumbs up, fist pump.
Evolved a playful and knowing tone of voice along with the campaign’s very own vodamoji vernacular
Developed taglines across all platforms
Agency: superunion
